What is a Shopify developer? Put simply, Shopify developers are experts in building onine stores, themes and apps using the Shopify platform. They specialise in frontend development, helping merchants express themselves through web design and delivering customised shopping experiences for the customer. Shopify developers can integrate seamlessly into existing merchant workflows, developing bespoke code, scripts and apps to solve complex problems. Shopify developers can also help merchants migrate their data over from other ecommerce platforms- if you're considering starting an online store or migrating an existing store to Shopify, read our article here on Shopify vs Shopify Plus.
Who might need help from Shopify developers?
Selling products online can be a challenging feat, especially with the complexity of modern ecommerce technology. Online merchants have to balance fulfilling customer orders, monitoring inventory stock levels, handling customer queries and complaints, advertising through various channels, staying on top of trends and so on. On top of that, perhaps one of the most important and time-consuming responsibilities of any Shopify merchant is also delivering an engaging customer experience which is scalable, visually appealing and has all the right functionality to satisfy customer needs. This can be a momentous task, especially for those merchants just starting out on the Shopify platform.
Why use a Shopify developer?
While it is possible to get an online store up-and-running quickly on Shopify, it is common for merchants to come across many difficulties in the process. For example, errors and bugs can become problematic when setting up apps or editing bits of code, causing disruption to the usability of the website. Compatibility issues can arise when migrating data from other ecommerce platforms. When trying to sell internationally using Shopify
, problems can arise operating multiple storefronts with different languages and currencies. The list goes on. While these issues can be difficult to handle for the average Shopify merchant it’s not all doom and gloom- help is on-hand with the assistance of expert Shopify developers. Shopify developers can be hired to do most of the leg-work every step of the way from designing, developing and optimising online stores.
What are the benefits of having a Shopify developer for your online store?
One of the main benefits of having a Shopify developer is the ability to transform your online store into giving it a truly unique feel which is made bespoke for your brand. With the amount of ecommerce stores up and running in these unprecedented times, it’s a given that if a one-of-a-kind experience isn’t delivered to the consumer, it gets lost in the crowd of the rest of the competition. A large portion of Shopify merchants use preset themes available on the platform, limiting the design capabilities and creation of brand identity for the store. Using a Shopify developer who can fully customise Shopify themes, following trends in web design, development and functionality is therefore paramount in creating an engaging user experience which keeps customers interested and on the site for longer.