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About Charle
We’re a Shopify Plus accredited agency in London, delivering design, development, SEO and retention. All of it powered by CSignal, our own ecommerce growth platform.
We built our own ecommerce growth platform to do it. CSignal pairs years of Shopify experience with live data, so the recommendations, the delivery and the reporting all sit in one place.
Learn about CSignalCSignal tracks how people find you and what they do once they arrive, and updates what to fix first. Our strategists bring the experience, you bring what you know about your brand, and the roadmap comes out of all three. Nothing waits for a quarter or an audit.
Search, AI visibility, and on-site behaviour, live and in one place, and it’s the same view our team works from. When something ships we measure what it did, including the changes that didn’t move. No more out-of-date reports.
From the first request to the day it goes live, you can see what’s being built, who’s on it, and the hours as they’re spent, so the invoice is never the first time you see them. Nothing to chase, nobody to email for an update.
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✱Our story
Established in 2018. Since then we have designed, built and grown Shopify and Shopify Plus stores for world-leading brands, across design, development, SEO and retention.
Those years taught us something uncomfortable. Roadmaps decided on instinct. Reports that arrived too late to act on. Work spread across tools nobody could see into. It didn’t serve brands well, and it didn’t serve the people doing the work either.
That model isn’t fit for a high-growth brand in the AI era, so we changed it. Our in-house designers, developers, strategists and QA now work through CSignal, our own platform, taking a brand from the first piece of data to the day the work goes live.
Creative, technical & strategic
Everyone who works on your store is in-house and permanent. Designers, developers, strategists and QA, in one team in London, not a rotating cast of contractors.
We look after them properly, with real training and a clear path to progress, because the quality of your work depends on the quality of their day. It is also why the same faces are still on your account two years from now.
What we hold to
We focus on impact, not output. If a piece of work will not move performance or make the experience better for a customer, it is not worth doing.
Opinions are cheap. Every recommendation is grounded in evidence from search, behaviour and experimentation, so execution always has a clear purpose.
Progress comes from questioning assumptions and testing ideas. We challenge the status quo, run experiments and learn quickly. Our own platform exists because we did exactly that.
We grow Charle the same way we help our clients grow, testing and measuring in our own business. It means we act as an extension of your team rather than advising from theory.
The people behind it
In-house, permanent, and the same people you will be working with. Every discipline we sell is led by someone who still does the work.
“Incredibly grateful for all your hard work and high standards, you took such care and effort to get everything right. Our new store looks fantastic.”