Brand Focused Design, Crafted To Engage
Boundless's brand identity is incredibly vibrant and memorable, we wanted to ensure that a consistent and exciting experience was reflected throughout every element of their new Shopify store. We designed the store to embody the life and soul or Boundless from memorable banners, all the way to call-to-action buttons that are consistent with their packaging. Following a thorough discovery phase, we dived into producing designs for both desktop and mobile to ensure whatever device customers were visiting the Shopify store from was always consistent and considered.
The message delivery goal was vital Boundless project in order to deliver both a sales focus but also educating customers about the brand's unique "activation" process. We integrated bold and immersive web-based animations across the site to reflect the amazing process, this allows visitors to easily understand what it means for their products to be activated.
Subscription Payments & Personalised Product Suggestions with Shopify
Maximising recurring revenue, offering an effortless buying experience and improving customer loyalty was a huge goal of the project with the integration of subscriptions. We integrated ReCharge, the leading subscription payment provider for Shopify. Not only did we integrate the functionality but designed an entirely bespoke user-interface to match the look and feel of the store. Customers can opt for recurring deliveries every 7, 14 or 30 days and even save 10% off when they do! Subscriptions are becoming more and more popular for consumers online and a great addition to Boundless's DTC experience.
We've also integrated Shopify's native product recommedations to suggest products that a visitor is likely to be interested in. Shopify uses various data points to suggest products, you can learn more about his on Shopify's website here.