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How to get a one-page checkout on Shopify?

Last updated: May 24, 2023

Shopify Checkout is used and powers 10% of ecommerce stores in the USA and is claimed to be the world's highest-converting checkout. Typically the Shopify Checkout had around 3 main pages / checkout steps steps within the checkout process that would collect the customer's information before the transaction. Shopify's most recent round-up of updates has announced the launch of a one-page checkout that has reduced steps, fields and a higher conversion rate. This article explores the features of the Shopify checkout, the knowledge behind the update and the pros and cons of Shopify's awaited one-page checkout feature and the services Shopify offers to help you leverage everything the Shopify checkout has to offer. This article also includes data on how Shopify checkout compares to other checkout platforms or branded badges. It's a great update with one single button within the new checkout - simply "Pay now". We look forward to watching the role out and observing the new reviews as more users leverage a one-page checkout within their shopping experience.

See more about Shopify's latest updates post and things you need to know from our Shopify Editions Winter 2023 update. The people at Shopify sure have been hard at work. Now, let's look into how to get one-page checkout on Shopify.
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What is Shopify Checkout?

Shopify's ecommerce platform operates on a closed system, meaning they host the entire store and lock down the checkout functionality to maintain security and a consistent payment flow. Shopify merchants can use the Shopify admin to update minor stylistic changes such as the logo and accent colours. Merchants that have upgraded to Shopify Plus can gain access to the checkout.liquid file to make cosmetic changes to Shopify's checkout - however this is all about change with the announcement of Shopify's depreciating the checkout.liquid file and code. Shopify Plus merchants will be able to use Shopify Functions instead to make changes to the checkout page. If you have any questions how this impacts you, you should reachout to the Shopify Plus merchant support team.

What is the conversion rate on the Shopify Checkout?

Shopify claims that its checkout when using the Shop Pay feature is the world's highest converting ecommerce checkout. Shop Pay is an accelerated checkout allowing customers with a Shop Pay account to log in quickly and pay almost instantly without the need to confirm or enter personal and payment details. Since the launch of this accelerated checkout, Shopify conducted a study of 10,000 Shopify merchants with Shop Pay enabled in their stores and found some impressive results.

Shopify's study showed that checkouts going through Shop Pay have an average checkout-to-order rate of 1.72x times higher than those going through regular Shopify checkouts. Once a buyer selects Shop Pay for the first time, their information is saved for future purchases—they can then securely speed through checkout with a simple tap. Friction in the payment flow is arguably one of the biggest barriers to converting customers online. Shop Pay provides a frictionless solution for customers to buy online with ease. On desktop, customers converted 1.56x times higher than standard checkout and on mobile customers converted at a staggering 1.91x higher!

What is a one-page checkout on Shopify?

Shopify's standard checkout had 3 key steps or pages that customers had to navigate and complete to purchase these included: personal information, shipping information and payment information. The information page at checkout collects information about the customer, such as name, phone & email address, the next page collects information about the shipping address and finally, the payment page collects information about the customer's payment method and billing address. At the Shopify Editions Winter 2023 announcement, Shopify showcased an overhauled one-page checkout inspired by Shop Pay's proven success. The one-page checkout is being rolled out to stores throughout 2023 however the exact dates of release for all of Shopify are not confirmed. The one-page checkout has fewer fields meaning customers can complete their purchase faster, in addition, all the fields and field type are on one-page meaning there are few page loads and less friction for customers.

You can see an example of the Shopify one-page checkout in action over at Shopify's merch store This is a great example of minimal feeds and an optimised checkout experience, the checkout still features express options such as Apple Pay, Shop Pay and Google Pay to bypass the one-page checkout altogether.

What is Shopify Functions for checkout?

Shopify Functions allow developers to customize the backend logic that powers parts of Shopify. The first key release of Shopify Functions is checkout UI extensions that allow app developers to build custom functionality that merchants can install at defined points in the checkout flow, including product information, shipping, payment, order summary, and Shop Pay. This also allows merchants to customise the visuals and layout of the Shopify checkout and also add functionality with custom apps - note these will be limited again to Shopify Plus merchants only.

What is the drag-and-drop checkout editor on Shopify?

Shopify Plus merchants will no longer need to access the depreciated checkout.liquid file to update the checkout, but instead, edit the checkout with the new drag-and-drop checkout editor. Exclusive to Shopify Plus merchants, the checkout editor allows merchants to add a brand logo, change background colours, and images and even update the font. The new settings will make it a lot easier for merchants. Shopify Plus merchants can now experience a similar level of flexibility over the checkout that they experience when editing other pages with online store 2.0 themes editor. Add sections, content, html, css, javascript, custom events, style with your brand and more to your checkout with ease by editing the checkout templates.

What are Shopify checkout apps?

Since the release of Shopify Functions and checkout extensibility Shopify Plus, merchants can leverage the pre-existing checkout apps to extend the features of their checkout. App features might include: upsells within the checkout and additions fields such as a gift note or message. Explore the current checkout apps on the Shopify Plus App store. The checkout apps links directly to the future of checkout on Shopify.

Can I have B2B features on Shopify Checkout?

Shopify's checkout can accommodate B2B businesses and extends the features needed to be tailored for wholesale selling. What's great is it'st he same store URL and the same checkout however it adapts to the customers. Features include offering net 30-day payment terms for money, research unique B2B pricing models, quantity discounts and unique prices for different customers. You can learn more about Shopify Plus's plan B2B features on our wholesale guide link.

What are the benefits of a one-page checkout on Shopify?

You might be thinking, why change the Shopify checkout if it already performs well? However, Shopify wants to bring the proven success of Shop Pay's accelerated checkout to all customers. Shopify used the trial of Shop Pay to see the true benefits of this functionality. The main benefits of a one-page checkout are:

Other Checkout Options

First and foremost, Shopify does prefer customers to use it's own checkout due to security and the way the platform integrates seamlessly with the on-site experience. It is important to consider other ways customers can checkout, many of our merchants love the idea of instant purchase options such as Apple Pay, Google Pay and Shop Pay directly from product pages or the cart to save customers needing to navigate through the checkout flow. Some third party checkout solutions will take customers away from Shopify's checkout onto a separate hosted checkout however this can cause issues with analytics.

How to enable one-page checkout on Shopify?

Whilst Shopify has released the one-page checkout on their merch store, they have not yet began rolling out the new overhauled checkout to wider Shopify stores (at the time of writing this article - 24th February 2023). Shopify's checkout information page does state that the one-page checkout is "coming soon" and "Our faster, one-page checkout experience is almost here! With fewer information fields and page loads, it makes shopping on your site beyond easy for customers". So there is nothing you can do to enable the one-page checkout just yet unless you are on Shopify Plus and decide to invest in updating your checkout.liquid file. We'd suggest waiting until Shopify launch their official one-page checkout. We've not been shared any information on the roll out however it is likely to be publicly launched at once. Shopify Plus merchants will need to consider their existing checkout set ups and how the new changes to checkout will affect them.

Checkout speed
If a browser or device only has to load one page then it will allow customers to checkout much faster. Data shows that when a customer can checkout on an ecommerce website will be less friction then they are more likely to convert.

Increased conversion rates
A one-page checkout reduces cart abandonment and clicks increasing the rate at that customers convert when at the checkout. If a customer can pay easily they are more likely to buy and maximise ecommerce sales!

Faster completion time
A one-page checkout not only has less fields, but customers can blast through them much quicker than multiple pages. This means customers can complete the checkout much faster than a multi-stage checkout.

Improved customer experience
I'm sure you've experienced a poor ecommerce experience, there is nothing worse than trying to buy a product but being faced with pages and pages or fields to complete. If your customer can buy with ease, they are more likely to return following a positive checkout experience - Amazon is a great example of making it easy to buy quickly with ease.

What are the cons of a one-page checkout on Shopify?

Now it's difficult to find the negatives of an improved checkout experience that makes it easier for customers to buy however some considerations include:

Increased risk
Arguably, an easier checkout may increase the chance of fraudulent charges with fewer details. However, Shopify does have a strong fraud protection system in place.

Reduced Analytics
The great feature of a multi-stage checkout is that you can understand exactly where you lost a customer based on each phase, therefore you can gain further insight to your customers behaviour, however a one-page checkout means you only have one URL to see where you lost a customer, it would not be possible to see how far down the page they got to.

Increased page length & scrolling
Whilst Shopify have reduced the number of fields included with the one-page checkout, the fact is the page will be longer which can be quite daunting for shoppers when opposed to multi-stage checkouts.

Less chance to upsell
If there are fewer purchase steps you reduce your opportunities to upsell to a customer.

What features are included in Shopify Checkout

So what features are included in the Shopify Checkout that we think you should know about? Let's dive in:

Address Autocomplete
Increase checkout speed with selectable suggestions when the customer begins typing their address. (Select countries only).

Minor Visual Changes
All Shopify merchants can make quick changes to make the checkout feel on-brand by updating the logo and accent colours via the Shopify admin.

Advanced Visual Changes
Shopify Plus merchants can make advanced visual changes with the drag-and-drop checkout editor.

Advanced Visual Changes
Shopify Plus merchants can make advanced visual changes with the drag-and-drop checkout editor.

Add Extra Features
Shopify Plus merchants can leverage Shopify checkout apps to add custom features to the checkout.

Many payment methods
Customers can pay in a large number of payment methods including Shopify Payments, Shop Pay, Apple Pay, Google Pay, PayPal and more.

By Now Pay Later
Customers can leverage by now pay later features such as Klarna or Shop Pay Installments.

Local Payment Methods
Customers can pay in their local / alternative currencies and estimate taxes and duties all powered by Shopify Markets tools. Considering and making plans for the needs of international buyers will likely improve conversions at checkout pages such as the ability for alternative languages and not just English! Even offer unique domain extensions to give a native experience.

Sell via pre-orders & subscriptions
Merchants can change the types of sales with pre-orders. Customers can pre-order and pay for items even when they are not in stock or subscribe to products at a specific interval. Some additional coding will be required to leverage these features and offer appropriate UI on the store front.

Sell via pre-orders & subscriptions
Customers can pre-order and pay for items even when they are not in stock or subscribe to products at a specific interval.

Enable Tipping
Shopify allows merchants to enable tipping so that customers can pay an option tip with their purchase.

Flexible Shipping Options
Offer competitive shipping rates, customised location-based pricing, and local shipping and delivery options.

In-Store Pick Up
Give Shoppers the option to pick up in-store rather than having their order delivered, this feature syncs great with Shopify POS.

One Click Purchases
You can leverage accelerated payment options directly from cart or product apges with apple pay and google pay - bypass the checkout altogether.


The Shopify checkout is not only safe, secure and mobile-first but also comes equipped with a large range of features. The new Shopify one-page checkout is going to be a game-change for ecommerce merchants but also the new ways Shopify merchants can customise their checkout. Shopify's latest checkout updates are incredibly exciting however it is important to remember that to leverage some of the new features you will need to be a Shopify Plus customer.
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