AI SEO Agency for Ecommerce Brands | Shopify AI Search Agency

We are a Shopify-accredited AI SEO agency, helping ecommerce brands improve visibility across AI-powered search platforms.

AI SEO focuses on optimising your ecommerce store for how large language models like ChatGPT and other AI search systems interpret, rank, and recommend content. At Charle, we combine deep Shopify expertise with a forward-thinking search strategy - aligning structured content, semantic architecture, and technical optimisation to drive performance across both traditional and AI-driven search results.

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Charle CRO Agency - Grays Cricket Strategy

Shopify Conversion Rate Service - 111Skin Conversion Case Study

Search is changing. AI platforms like ChatGPT and Perplexity are already shaping how customers discover products.

AI SEO is the process of optimising your ecommerce store to appear across AI-powered search engines, from large language models to evolving search interfaces. At Charle, we combine Shopify expertise with an AI-first search strategy to help brands stay visible as search behaviour evolves. We structure and refine your content, metadata, and internal architecture to align with how LLMs understand and surface information.

Our approach blends technical SEO, structured data, and semantic content planning to maximise relevance across both traditional and AI-driven search platforms. Whether it’s preparing your store to appear in conversational search results or strengthening visibility across long-tail queries, our AI SEO services are built for ecommerce performance, and backed by deep Shopify knowledge.

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Shopify Design Development Retainer with Strategic Solutions

Cambridge Satchel

Shopify Plus SEO & Growth

AI SEO Services for Shopify

How we optimise ecommerce stores for AI search engines

AI search is transforming how people discover products online. Platforms like ChatGPT, Perplexity, and others now recommend products, answer queries, and drive traffic — with no reliance on traditional keyword-based results pages. Our AI SEO process is built specifically for Shopify brands, ensuring your store is structured, surfaced, and understood across large language models and AI-powered search environments.

We align your site architecture, metadata, and content with the way AI engines parse and prioritise information. From refining your product taxonomy and improving internal linking, to creating content optimised for conversational prompts and entity recognition — our strategy ensures your store appears where buying intent now lives. It’s SEO, adapted to today’s search behaviours.

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Shopify Design and CRO Monthly Retainer for Growth

Candy Kittens

Shopify Retainer Support and CRO

AI Driven Keyword and Prompt Research

Aligning your store with how customers now search

AI SEO is not just about keywords. It also involves prompts. We analyse what your customers are asking AI tools like ChatGPT, how those questions differ from traditional search queries, and what your competitors are surfacing for. Using advanced tools and language model insights, we identify commercially valuable terms, natural language prompts, and semantic clusters that drive discovery.

Whether it is uncovering long tail opportunities, aligning your product naming with conversational patterns, or mapping category structures to LLM behaviour, our research goes beyond surface level search volumes. We create a keyword and prompt targeting plan that reflects how real people search across both AI platforms and traditional engines, with Shopify's technical structure in mind.

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AI Content Strategy for Ecommerce SEO

Optimised content that speaks to customers and search engines

Content is a core pillar of AI SEO. We create and optimise written content that performs well across both traditional engines and AI powered platforms. Our content strategy begins with understanding what your customers are searching for, then crafting structured, semantically relevant content that aligns with both your commercial goals and how language models interpret meaning.

We optimise collection pages, product descriptions, landing pages and navigation structures to strengthen topical authority and help your store appear in response to natural language prompts. Alongside new content creation, we refine existing copy using entity based optimisation, schema enhancements and strategic internal linking. Our team blends human insight with AI driven tools to ensure content is not only relevant, but built to convert.

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Shopify Retainer Services for Growth RNLI Lifeboats

Case Study Shopify Retainer Agency for Ecommerce Site

Technical SEO and Structured Data for Shopify

Optimising your store for how AI search engines interpret content

AI search engines rely on structured data and technical clarity to understand and surface content effectively. We audit and optimise your Shopify store's technical setup to ensure all key pages are accessible, readable and correctly tagged. From crawl efficiency to indexation control, we handle the behind the scenes setup that influences both visibility and performance.

Structured data is essential for AI powered platforms to understand what your products, categories and pages actually represent. We implement and refine schema markup to help large language models connect your content to relevant search queries and prompts. Combined with site speed improvements, sitemap structure and clean URL formatting, our technical SEO strategy ensures your store is ready to be discovered across both traditional and AI driven search.

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Harbour Lifestyle Shopify Retainer Memberships for Growth

On Site UX Optimisation for AI SEO

Improving structure and experience to support search performance

User experience and on site structure are now deeply connected to how AI search engines assess and recommend content. We optimise key customer journeys across your Shopify store, including homepage navigation, collection hierarchy, product filtering, and page layout. A clear and intuitive site experience helps both customers and AI models understand your store and its value.

Our work includes optimising collection and product templates, improving internal linking logic, and structuring page content to match common search intent and conversational flows. These improvements do not just support conversion. They also play a growing role in how AI platforms determine what content to surface when responding to product and brand related queries.

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Product Feed and Schema Optimisation

Structured product data that supports visibility across AI search

Schema and feed data play a critical role in how both search engines and AI models interpret your products. We optimise your Shopify store's product feed and structured markup to ensure platforms like ChatGPT, Google Shopping and rich search interfaces can understand and represent your catalogue accurately. This includes refining product titles, descriptions, availability, and variant information.

Our team implements and validates structured data that connects your product information with relevant customer queries and shopping intent. We also review your Shopify theme to ensure the correct schema is embedded and functioning across product, collection, and landing pages. This not only improves your chances of ranking for AI led results but also enhances visibility across traditional engines and shopping platforms.

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Digital PR and Backlink Strategy for AI SEO

Building authority and trust with AI focused link campaigns

Backlinks remain a key trust signal across both traditional and AI search engines. Our digital PR strategies focus on earning high quality links from relevant and reputable sources. These links help search engines and large language models recognise your brand as an authority within your niche, increasing the chances your store and content will be recommended in responses and results.

We craft campaign ideas and outreach plans tailored to your products, positioning and press potential. From thought leadership content to ecommerce stories with media appeal, we drive natural link acquisition that supports long term SEO impact. Every campaign is backed by domain analysis and relevance scoring to ensure we only build authority where it counts.

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Candy Kittens

Shopify Retainer Support and CRO

Reporting and AI Search Visibility Tracking

Measuring performance across LLM and traditional search

As AI search engines become more prominent, understanding your visibility across these platforms is essential. We track keyword performance, prompt match rates, and live mentions across tools like ChatGPT and Perplexity. Alongside traditional SEO data, this gives you a clearer picture of how your brand is being surfaced in real conversations and generative results.

Our reports are built for ecommerce teams. You will see which keywords and product categories are gaining traction, how your structured data is being interpreted, and what changes are improving performance. Every insight is actionable, backed by data, and designed to help you grow visibility across the full spectrum of modern search.

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AI SEO Agency for Ecommerce

Work with Charle to lead in AI powered search.

We deliver a fully managed AI SEO service tailored to ecommerce brands. Our strategy combines keyword and prompt research, technical optimisation, content generation, structured data, digital PR and performance tracking. Every part is handled by our expert team including SEO strategists, content writers, Shopify developers and digital PR specialists. As a Shopify Plus Partner agency, we understand the platform inside out and apply that knowledge to ensure your store is not only indexable but highly discoverable across both AI search and traditional engines. Start your AI SEO journey with Charle today.

AI SEO for Ecommerce

What is AI SEO and how is it different from traditional SEO?

AI SEO is the practice of optimising your store to rank across AI powered platforms like ChatGPT, Perplexity and other large language models. While traditional SEO focuses on keyword targeting for search engines like Google, AI SEO considers how your site is understood by natural language models, semantic context and structured data. It is a more holistic approach to how your store is interpreted and recommended.

Can AI SEO help my Shopify store appear in ChatGPT and other AI tools?

Yes. AI SEO increases the chances your store is referenced or linked in responses by AI models. We optimise your site architecture, content, structured data and topical authority to align with how these systems gather and serve information. While no platform guarantees visibility, our approach ensures your store is structured to be understood and surfaced by AI tools.

What platforms and AI tools do you optimise for?

Our AI SEO strategy is designed to improve visibility across both traditional search engines and AI models including ChatGPT, Perplexity, Google Search Generative Experience, Bing Copilot and other emerging tools. We also track citations, link references and prompt alignment for key LLM platforms.

Do you offer AI content creation as part of your SEO services?

Yes. We use AI assisted tools combined with human strategy to generate high quality, search optimised content. This includes product descriptions, collection pages, editorial content and supporting articles built around both keyword and prompt relevance. All content is reviewed and edited to ensure it aligns with your brand voice and commercial goals.

How do you measure AI SEO performance?

We track a mix of traditional SEO metrics such as keyword rankings, organic traffic and indexed pages, alongside new signals including prompt response appearances, AI tool citations and visibility within large language models. Our monthly reports cover both sets of data so you have full visibility on progress across platforms.

Is AI SEO right for every ecommerce brand?

AI SEO is especially effective for ecommerce brands looking to futureproof their strategy and stay visible across new forms of search. It works best when paired with a solid technical foundation, product range and growth mindset. If your customers are searching online, AI SEO can help them find you more easily in both traditional and conversational search.

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AI-powered SEO for Ecommerce Brands. Built for Shopify. Designed to perform.

We are a Shopify-accredited AI SEO agency, helping ecommerce brands improve visibility across AI-powered search platforms.