Fresh & Tasty Soup
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RE:NOURISH
Shopify Bespoke Theme Design & Development

The Brief
RE:NOURISH is a fast-growing fresh soup brand with the world's first microwaveable and fully recyclable bottle. We partnered with the wonderful RE:NOURISH team to deliver an ecommerce experience that immerses customers in the tasty product range, whilst offering a seamless build-a-box buying experience. Our creative team worked hard to bring a consistent branded experience that breathes the brand's offline look and feel but instead with an engaging online experience.


Industry
Food & Drink

Project
Shopify Design & Development
Build A Box Functionality

Technology
Shopify Store Development
Bespoke Shopify Theme Development
Shopify App Development
ReCharge Subscriptions
Build A Box Functionality

Visit
renourish.co.uk
Brand consistent design, focused on engagement.
We worked closely with RE:NOURISH to explore their brand, competitors and existing user behaviour. We prepared wireframes for each page of the store to plan customers' journeys and page content. We then applied unique and brand consistent creativity to the wireframes to craft a store that allows customers to feel immersed in the bright and visual range of fresh soups. Our design is consistent with the product packaging and allows the vibrance of colour to originate directly from the product. The design not only engages customers to purchase but also explore easy to use and build subscription boxes. Looking for creative Shopify creative web design services?
Shopify custom theme development.
Following our creative design phases our Shopify developers built an entirely bespoke Shopify theme from the ground up leverage the very best development practices. We built the store to leverage everything that Shopify has to offer including native SEO, Shopify's built-in content management theme editor, blogging and more. Following the Shopify development completion, we optimised the store for performance and provided a complete launch strategy. The key benefit of custom Shopify theme development for RE:NOURISH was the limitless control over design and not being influenced by a pre-existing template.
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Build-A-Box & Subscriptions
RE:NOURISH offer customers a huge level of flexibility in choosing soup flavours of their choice with a brand-centric and easy-to-use build-a-box functionality. The functionality allows customers to initially choose a box size of their choice - either 6, 12 or 24 bottles. Following the box size choice, customers can fill their box with a limitless combination of flavours. We leverage ReCharge subscription's powerful bundle functionality whilst maintaining RE:NOURISH's strong visual identity. Accompanying the sales experience, existing customers have full control over future subscription orders within their my account area - customers can update, change, skip and upgrade their box with ease. Lastly, RE:NOURISH remain in full control over the configuration of products and build-a-box using ReCharge's back-end management system.
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