Best Shopify review apps comparison guide 2026

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Best Shopify Review Apps: Comparison Table

Here is a quick comparison of the 12 best Shopify review apps for 2026. Each app has been evaluated on pricing, features, ease of use, and suitability for different types of merchants.


Rank App Rating Starting Price Best For
1 Judge.me 5.0★ Free Best overall, budget-friendly
2 Loox 4.8★ £10.99/mo Visual brands, photo reviews
3 Yotpo 4.8★ Free Enterprise, full ecosystem
4 Okendo 4.8★ £15/mo Shopify Plus brands
5 Stamped 4.7★ £19/mo All-in-one marketing
6 Fera 4.9★ Free Customisation, A/B testing
7 Junip 4.9★ Free Mobile-first, modern brands
8 Reviews.io 4.7★ Free trial Google integration, Q&A
9 Trustpilot N/A Free Brand trust, Google Seller Ratings
10 Growave 4.8★ Free All-in-one retention
11 Trustoo 4.9★ Free Video reviews, multilingual
12 Ali Reviews 4.8★ £7.99/mo Dropshipping, review imports

12 Best Shopify Review Apps for 2026

We have tested, implemented, and worked with these review apps across dozens of Shopify stores. Here are our picks for the best options available in 2026, with honest assessments of what each does well and where they fall short.


Judge.me Shopify review app

1. Judge.me

  • Rating: 5.0★ (34,500+ reviews)
  • Pricing: Free forever plan, Premium £12/month
  • Built for Shopify: Yes
  • Best for: All merchants, especially budget-conscious brands

Judge.me is the most popular review app on Shopify for good reason. It offers unlimited review requests and unlimited reviews on its free plan, something no other major competitor matches. The app supports photo and video reviews, integrates with Google Shopping for rich snippets, and works seamlessly with email marketing platforms like Klaviyo.


We have implemented Judge.me on numerous client stores and consistently find it delivers excellent value. The setup takes minutes, the widgets are highly customisable, and the support team is responsive. For brands just starting out or those wanting a reliable, cost-effective solution, Judge.me is hard to beat.


Key features: Unlimited reviews on free plan, photo and video reviews, Google Shopping integration, 100+ app integrations, automated review requests, referral programmes, social media sharing.


Limitations: The free plan lacks some advanced features like Q&A and full customisation options. The design is functional but not as visually striking as some premium alternatives.


Loox Shopify review app

2. Loox

  • Rating: 4.8★ (7,200+ reviews)
  • Pricing: From £10.99/month
  • Built for Shopify: Yes
  • Best for: Visual brands, fashion, beauty, lifestyle

Loox focuses on what matters most for visual brands: stunning photo and video reviews that build instant trust. If your products photograph well and your customers love sharing their purchases, Loox turns that user-generated content into a powerful conversion tool.


We have seen Loox perform particularly well for fashion, beauty, and home decor brands where product aesthetics drive purchase decisions. The widgets are beautifully designed, the photo galleries look professional, and the referral programme helps turn happy customers into brand advocates.


Key features: Photo and video reviews, beautiful gallery widgets, referral programme, Klaviyo integration, automated review requests, customisable branding, discount incentives for reviews.


Limitations: No free plan available. The Klaviyo integration for automated emails requires the Scale plan (£32.99/month) or higher. Less suitable for brands where visuals are not a primary selling point.


Yotpo Shopify review app

3. Yotpo

  • Rating: 4.8★ (4,400+ reviews)
  • Pricing: Free plan available, paid plans from £15/month
  • Built for Shopify: No (but official partner)
  • Best for: Growing brands wanting a full marketing ecosystem

Yotpo has evolved from a review app into a comprehensive ecommerce marketing platform. Beyond reviews, it offers loyalty programmes, SMS marketing, subscriptions, and visual UGC tools. For brands planning to consolidate their tech stack, Yotpo provides a unified solution.


We have implemented Yotpo for several enterprise clients and find it particularly strong for brands with complex requirements. The review syndication to Google, Facebook, TikTok Shop, and retail partners like Target and Walmart is genuinely useful for omnichannel sellers. The AI-powered review prompts help customers write more detailed, helpful reviews.


Key features: Reviews with photo and video, SMS review requests, loyalty programme integration, Google Seller Ratings, review syndication to retail partners, AI-powered prompts, advanced analytics.


Limitations: Pricing can escalate quickly as you add features and orders increase. The platform complexity means a steeper learning curve. Some merchants find the ecosystem approach overwhelming if they only need reviews.


Okendo Shopify review app

4. Okendo

  • Rating: 4.8★ (1,200+ reviews)
  • Pricing: From £15/month
  • Built for Shopify: No
  • Best for: Shopify Plus brands, data-driven merchants

Okendo is the go-to choice for many Shopify Plus brands, and we have implemented it on several high-volume stores. What sets Okendo apart is its attribute-based reviews, where customers rate specific product qualities like fit, quality, and value. This granular feedback helps future shoppers make informed decisions and gives brands actionable product insights.


The platform now includes loyalty programmes, surveys, quizzes, and referrals as part of a unified engagement suite. The AI-generated review summaries on the Growth plan automatically create helpful synopsis content from customer feedback.


Key features: Attribute-based reviews, AI review summaries, loyalty and referral programmes, product quizzes, surveys, 50+ integrations including Klaviyo and Recharge, advanced segmentation.


Limitations: Higher price point than alternatives. The full feature set requires the Growth plan or higher. Better suited to established brands with meaningful order volume.


Stamped Shopify review app

5. Stamped

  • Rating: 4.7★ (4,500+ reviews)
  • Pricing: From £19/month
  • Built for Shopify: No
  • Best for: Brands wanting reviews plus loyalty in one platform

Stamped combines product reviews with loyalty programmes, referrals, and NPS tracking in a single platform. The standout feature is the in-email review submission, where customers can leave their review directly within the email without visiting your site. This reduces friction and typically increases review collection rates.


The AI sentiment analysis automatically identifies happy and unhappy customers, enabling targeted follow-ups. For brands focused on customer lifecycle marketing, Stamped offers a compelling all-in-one solution at a reasonable price point.


Key features: In-email review submission, photo and video reviews, loyalty programme, NPS tracking, AI sentiment analysis, Instagram UGC integration, Klaviyo integration.


Limitations: No longer offers a free plan. Some users report occasional widget loading issues. The interface is functional but not as polished as some competitors.


Fera Shopify review app

6. Fera

  • Rating: 4.9★ (5,700+ reviews)
  • Pricing: Free plan, paid from £7/month
  • Built for Shopify: No
  • Best for: Merchants wanting maximum widget customisation

Fera offers the most customisable review widgets in the Shopify ecosystem. If brand consistency matters and you want your reviews to look exactly right, Fera gives you the control to achieve that. The built-in A/B testing lets you experiment with different widget designs to optimise conversion rates.


The AI moderation automatically filters spam and low-quality reviews, saving time on manual moderation. Fera also supports importing reviews from Google, Facebook, and Etsy, making it useful for brands selling across multiple platforms.


Key features: Highly customisable widgets, built-in A/B testing, AI moderation, review imports from Google/Facebook/Etsy, photo and video reviews, automatic widget placement optimisation.


Limitations: The free plan is limited. Some advanced features require higher-tier plans. Less name recognition than Judge.me or Yotpo.


Junip Shopify review app

7. Junip

  • Rating: 4.9★ (940+ reviews)
  • Pricing: Free plan, paid from £15/month
  • Built for Shopify: No
  • Best for: Modern DTC brands, mobile-first stores

Junip has quickly become a favourite among design-conscious DTC brands. The mobile-first review submission forms achieve higher completion rates because they are optimised for how customers actually browse and shop today. The widgets are clean, minimal, and feel premium without being flashy.


Every Junip plan, including free, offers unlimited review requests. This is a genuine differentiator that removes the anxiety of hitting request limits during peak seasons. The one-click migration from Yotpo, Stamped, and Judge.me makes switching painless.


Key features: Unlimited review requests on all plans, mobile-first submission forms, clean widget design, Google Shopping and Meta Shops integration, Shopify Flow integration, easy migration from competitors.


Limitations: Smaller install base means fewer integrations than established players. Some advanced features require the Growth plan at £63/month.


Reviews.io Shopify review app

8. Reviews.io

  • Rating: 4.7★ (700+ reviews)
  • Pricing: Free trial, usage-based pricing
  • Built for Shopify: No
  • Best for: International brands, Google-focused merchants

Reviews.io is a licensed Google partner, which matters for brands prioritising Google Seller Ratings and Shopping visibility. The platform collects both company and product reviews, giving you the flexibility to build trust at the brand level as well as the product level.


Multi-language support makes Reviews.io particularly strong for international merchants. The Q&A functionality adds another layer of social proof by letting customers ask and answer questions about products.


Key features: Google Licensed Partner, company and product reviews, Q&A functionality, multi-language support, automated email and SMS requests, Klaviyo and Gorgias integrations, 24/7 support.


Limitations: Usage-based pricing can be unpredictable for high-volume stores. The interface is less intuitive than some competitors. External charges are billed separately from Shopify.


Trustpilot Shopify review app

9. Trustpilot

  • Rating: N/A (external platform)
  • Pricing: Free plan, premium from £199/month
  • Built for Shopify: N/A
  • Best for: Brand awareness, consumer trust, Google Seller Ratings

Trustpilot is not a Shopify app in the traditional sense. It is a standalone review platform with a Shopify integration. The value lies in the Trustpilot brand itself. Consumers recognise and trust Trustpilot reviews, and displaying that familiar green star rating can instantly boost credibility.


We have seen Trustpilot work particularly well for brands where consumer trust is a significant purchase barrier, such as higher-value products, new brands, or categories with quality concerns. The Google Seller Ratings integration helps your star rating appear in search results and Google Ads.


Key features: Recognised trusted brand, Google Seller Ratings, TrustBox widgets, automated review invitations, AI topic grouping, brand-level trust signals.


Limitations: Premium features require significant investment (£199+/month). The Shopify app has lower ratings due to integration limitations. Trustpilot reviews are public and can attract negative reviews that are harder to manage. Less control over review display compared to native Shopify apps.


Growave Shopify review app

10. Growave

  • Rating: 4.8★ (1,200+ reviews)
  • Pricing: Free plan, paid from £39/month
  • Built for Shopify: No
  • Best for: Brands wanting reviews, loyalty, and wishlist in one app

Growave consolidates four or five separate apps into one platform: reviews, loyalty, referrals, wishlist, and Instagram UGC. For brands tired of managing multiple apps and paying multiple subscriptions, Growave offers a compelling all-in-one alternative.


The free plan includes loyalty, wishlist, and reviews for up to 100 orders per month, making it accessible for smaller stores. Enterprise brands like Boeing, Unilever, and Decathlon use Growave, which speaks to its scalability.


Key features: Reviews plus loyalty plus wishlist plus referrals, VIP tiers, Instagram UGC collection, Shopify POS integration, multi-language support, 30+ integrations, fraud protection on referrals.


Limitations: Jack of all trades means it may not be best-in-class for any single feature. The interface can feel overwhelming with so many features. Higher-tier plans needed for full functionality.


Trustoo Shopify review app

11. Trustoo (TrustWILL)

  • Rating: 4.9★ (1,400+ reviews)
  • Pricing: Free plan, paid £7.99/month
  • Built for Shopify: No
  • Best for: Video reviews, international merchants

Trustoo, recently rebranded as TrustWILL, focuses heavily on video reviews, which tend to be more engaging and trustworthy than text alone. The AI-powered moderation and unlimited translations on the paid plan make it particularly strong for international sellers.


At £7.99/month for unlimited review requests and translations, Trustoo offers excellent value. The 24/7 multilingual support is a genuine advantage for brands selling across time zones and languages.


Key features: Video review focus, AI moderation, unlimited translations, conversion impact tracking, review performance analytics, 24/7 multilingual support, review imports.


Limitations: Smaller ecosystem of integrations. Less established brand compared to Judge.me or Yotpo. Some features still maturing after the rebrand.


Ali Reviews Shopify review app

12. Ali Reviews

  • Rating: 4.8★ (1,400+ reviews)
  • Pricing: From £7.99/month (7-day free trial)
  • Built for Shopify: No
  • Best for: Dropshippers, new stores needing instant social proof

Ali Reviews solves a specific problem: new stores and dropshippers need reviews, but building them from scratch takes time. Ali Reviews lets you import existing reviews from AliExpress, Amazon, Temu, Etsy, and eBay with one click, giving your products instant social proof.


The AI-powered translation using Gemini AI means imported reviews can be automatically translated for your target market. For dropshipping businesses or brands launching new products, Ali Reviews accelerates the review collection process significantly.


Key features: One-click review import from AliExpress, Amazon, Temu, Etsy, eBay, AI translation, customisable widgets, bulk importing, auto-collection with discount incentives.


Limitations: Imported reviews are not from your actual customers, which raises authenticity questions. Less suitable for established brands with their own customer base. The reliance on imported content means you miss genuine customer feedback.



Why Product Reviews Matter for Shopify Stores

Product reviews are not just nice to have. They directly impact your bottom line and sales. Research from the Spiegel Research Centre found that displaying customer testimonials can increase conversion rates by up to 270%, with the effect strongest for higher-priced products.


Reviews and trust badges build confidence with new visitors who have never heard of your brand. They answer questions that product descriptions cannot. Customer photos and videos provide authentic social proof that paid marketing struggles to replicate. And they generate fresh, keyword-rich content that helps your product pages rank in search.


Beyond conversions, reviews provide invaluable product feedback. Patterns in customer comments reveal quality issues, sizing problems, or feature requests that inform product development. We have seen brands discover and fix manufacturing defects within weeks because customers flagged issues in reviews. The best review apps also display testimonials near checkout to reduce cart abandonment and boost sales.


For SEO, reviews add unique content to product pages that would otherwise be thin. Google values user-generated content, and the keywords customers naturally use often match how other shoppers search. Review schema markup enables rich snippets with star ratings in search results, improving click-through rates. For more on how reviews fit into broader search strategy, see our Shopify SEO guide.



How to Choose the Right Shopify Review App

The best review app for your store depends on your specific situation. Here is how to think through the decision:


Budget: If cost is the primary concern, Judge.me's free plan offers more than most paid alternatives. For unlimited reviews and requests at no cost, it is hard to justify paying more unless you need specific features it lacks.


Visual products: If your products photograph well and customers love sharing, Loox's photo-first approach will likely outperform text-focused alternatives. Fashion, beauty, home decor, and food brands typically benefit from visual review platforms.


Tech stack consolidation: If you want to reduce app bloat and manage reviews, loyalty, rewards, and referrals from one dashboard, Growave, Stamped, or Yotpo offer unified platforms. The convenience comes at the cost of flexibility.


Enterprise requirements: Shopify Plus brands with complex needs often gravitate toward Okendo or Yotpo. The advanced features, integrations, customer support, and workflow automation justify the higher price points at scale.


Brand trust: If consumer trust is a significant barrier, Trustpilot's brand recognition provides value that native Shopify apps cannot match. The green stars are instantly recognisable.


Dropshipping: For stores sourcing products from suppliers, Ali Reviews' import functionality solves the chicken-and-egg problem of needing reviews before you have customers.


In our experience building Shopify Plus stores, we typically recommend starting with Judge.me for new brands. It is free, feature-rich, and easy to migrate away from if needs change. For established brands with budget, Okendo or Loox often deliver the best results depending on whether data insights or visual UGC matters more. Our top tips: focus on customer experiences, enable discount codes for reviewers, and ensure your theme displays reviews prominently on product pages.



Free vs Paid Review Apps: What You Actually Get

Free plans exist to get you started, but paid features often drive meaningful results. Here is what typically sits behind paywalls:


Free plans usually include: Basic review collection, simple widgets, email review requests, star ratings display, and limited display options for your reviews page.


Paid plans typically add: Photo and video reviews, Google Shopping integration, advanced customisation, multiple widget styles and design options, Klaviyo/email platform integration, Q&A functionality, review imports, analytics dashboards, priority customer support, rewards and discount codes for reviewers, and trust badges.


The features most worth paying for depend on your priorities. Google Shopping integration matters if you sell on Google. Photo reviews matter if your products are visual. Klaviyo integration matters if email drives significant revenue. Discount incentives can dramatically increase review collection success.


For most brands doing meaningful volume, the £10 to £20 per month investment in a paid plan pays for itself quickly. The sales lift from photo reviews, better widget design, or Google rich snippets typically exceeds the cost within days.